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Facilities Show 2018 Adverts

This was an advertising campaign that ran across print, social, email and expanded into content pieces. The aim was to celebrate how Facilities Show was a meeting point for the industry, a place to feel valued and celebrate the achievements of the ‘unsung heros’ that are Facilities managers. We created a series of characters and turned these into a living hive of people who as a whole create identifiable symbols from the industry. The campaign was well received and the creation of content features spotlighting people from the industry created an ongoing buzz in the lead up to this years show.

Agency: UBM Creative Solutions



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